The Messy Middle
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I remember walking through the front door with my phone still pressed against my ear.
My kids heard me come in and ran toward me. They were excited to see their dad. And without even thinking, I put my hand out, telling them to be quiet. Dad was still on the phone.
I hate that memory.
Not because the call did not matter. It did. A client needed an answer. A problem needed to be solved. Something in the business felt urgent, because everything felt urgent back then.
But even when that call ended, I was not done. I still needed to call and check on my mom. My clients needed answers. My kids needed their dad. My mom needed her son.
Everyone I loved needed something from me, and some days it felt like there simply was not enough of me left to go around.
Today, after losing my mom, there are days I would give almost anything to be able to make that call again. That is one of the cruel tricks of this season. We keep believing there will be more time later. More time to call. More time to listen. More time to show up without one eye on the phone.
Maybe you know this season.
You are not balancing two responsibilities. You are working three full-time jobs. You are raising children, building a business or career, and beginning to care for the parents who once cared for you.
None of those jobs clocks out at five. The business follows you home. Your children do not schedule their needs around your calendar. And one phone call about a parent’s health can instantly turn you from the person everyone depends on into a worried son or daughter again.
From the outside, you may look successful. Inside, you are quietly wondering if you are failing all three.
This is the messy middle.
It is the season when life is full, important, beautiful, exhausting, and occasionally held together with caffeine, calendar alerts, and a prayer. It can feel like the life you worked so hard to build is now asking more from you than one human being can possibly give.
But do not confuse being overloaded with being incapable. And do not mistake a hard season for a failed life.
I do not believe you have to destroy your life to build a great one. I do believe this season requires you to build differently.
The goal is not simply to grow faster. The goal is to grow better, without losing your family, your health, your peace, or yourself along the way.
Redefine What Growth Looks Like in This Season
One of the fastest ways to feel like a failure is to measure your current life against a version of you who had fewer responsibilities.
You may not have the same uninterrupted mornings, late nights, or wide-open weekends you once had. That does not mean your ambition is gone. It means your life has changed, and your definition of success needs to grow up with it.
Growth in the messy middle may look like increasing revenue. It may also look like holding revenue steady while strengthening your team. It may look like making it to every game this season, getting your health back, creating one day each week when the business does not need you, or finally building systems that keep every decision from landing back on your desk.
Do not lower your standards. Choose standards that fit the life you are actually living.
Ask yourself — What would a successful version of this season look like for my business, my children, my parents, and me?
Decide What Only You Can Do
The messy middle is not the season to prove how much you can carry. It is the season to become brutally clear about what truly requires you.
Your leadership may require you. Your closest relationships require you. Certain conversations, decisions, and moments require your experience and presence.
Your inbox probably does not.
Neither does every calendar change, CRM update, social media post, document, follow-up task, research project, or piece of basic administration.
This is where hiring a great virtual assistant can change more than your business. A VA can take ownership of the repeatable work that keeps stealing small pieces of your day. Those pieces add up. And the goal is not to free an hour so you can cram in another hour of work. The goal is to get that hour back for the thinking, leading, parenting, and living that only you can do.
Start with a Stop Doing List. Write down everything you touch during a normal week. Mark the tasks that only you can do. Identify what someone else could own with clear expectations, training, authority, and a simple check-in rhythm.
Every task does not need you.
Hold a Weekly Family CEO Meeting
Most businesses have some kind of weekly meeting, yet many families try to run an entire week through scattered texts, rushed conversations, and last-minute surprises.
Every Sunday night, hold a short Family CEO Meeting. If you have a partner, do it together. If you are a single dad like me, do it with yourself and bring the kids into the parts they are old enough to own.
Review the work calendar, school events, practices, appointments, meals, transportation, travel, and anything your parents may need. Look for the pressure points before you are standing in the middle of one. Decide who owns what, where help is needed, and what can be postponed, delegated, or dropped.
This does not have to become a corporate board meeting at the kitchen table. Fifteen or twenty minutes is enough.
The point is not to control every moment. The point is to create fewer surprises. A difficult week you can see coming is much easier to lead than a difficult week that runs you over.
Protect the Moments That Matter Most
You probably cannot protect your entire calendar right now. Trying to do that will only give you one more impossible standard to fail.
Instead, choose two or three moments your family can count on. It might be Sunday breakfast, bedtime three nights a week, a child’s game, dinner without phones, or a regular call with your mom or dad.
Protect those moments with the same seriousness you would protect an important client meeting. Put them on the calendar. Communicate them to your team. Build around them whenever possible.
Your family does not need unlimited access to you. They need reliable moments when they know they have the real you, not your body in the room while your brain is somewhere else.
And when work truly does interrupt, repair it quickly. Name what happened. Reconnect. Do not let one missed moment quietly become a pattern.
Create Clear Transitions Between Your Worlds
Constantly switching between business brain, parent brain, and caregiver brain will drain you faster than almost anything else.
I learned that simply walking through the front door did not mean I had mentally come home. My body arrived before the rest of me did.
Create a short closing ritual before changing roles. Capture the loose ends from work. Send the final message. Write down the first task for tomorrow. Silence the phone. Take three slow breaths before you walk inside.
Then ask — Who needs me in this next moment, and what would it look like to be fully here?
You cannot be the CEO, the parent, and the caregiver in the same minute. But you can choose which role the next moment requires and give yourself to it fully.
Do Not Become the Fourth Emergency
There are three jobs in the messy middle — your children, your work, and your parents.
Did you notice who was missing from that list?
You.
Taking care of yourself in this season is not selfish, soft, or optional. It is infrastructure. If your body breaks down, your patience disappears, or resentment becomes the soundtrack of your life, everyone you are trying to care for eventually pays for it.
This does not require a perfect morning routine or a week at a resort. Start with minimum standards. Protect enough sleep to function. Move your body. Make the appointment you keep postponing. Talk to someone before the pressure becomes a crisis. Ask a sibling, friend, team member, or professional for help.
Grace is not pretending everything is fine. Grace is recognizing that you are human and building a plan that treats you like one.
You cannot keep being the person everyone depends on if you never take care of the person carrying it all.
Build Something That Can Hold Its Own
The messy middle may last longer than you hoped. It may be measured in years, not weeks. Waiting for life to calm down before you change anything is not a strategy.
Build the systems while the storm is still moving. Teach your team to own outcomes. Let your children see what meaningful work looks like, but also let them experience what real presence feels like. Care for your parents while the opportunity is still here. And stop wearing exhaustion as evidence that you love people or that you are serious about success.
One day, your children will stop running to the door. One day, there may be no parent left to call. And one day, your business will either stand because you built it to, or it will still be clinging to you because you never taught it how.
The hopeful part is that you do not have to choose which part of your life matters. You can come through this season with a stronger business, deeper relationships, clearer priorities, and a life that still feels like yours.
But you cannot do it by carrying everything alone.
Own what only you can own. Share what can be shared. Be fully present for the life standing in front of you.
Your family should not have to lose you for your business to win. And you should not have to lose yourself while trying to love them both.
If you’re ready to take your productivity to the next level and achieve unparalleled success, let’s talk. I am ready to help you get where you want to go faster and with fewer bruises. Let’s unlock your potential together.


Wayne Salmans
World-Class Coach, Author, and Keynote Speaker · Hero Nation Coaching · 469-500-3642
He has coached and trained more than 7,000 leaders over 15+ years. He served as lead coach inside KW MAPS Coaching while Keller Williams was ranked the No. 1 training organization in the world by Training Magazine, was named to REALTOR Magazine's 30 Under 30, is recognized among the Top 50 Real Estate Coaches in America, has advised on more than one billion dollars in client company revenue, and is a Goldman Sachs 10,000 Small Businesses alumnus.
Wayne is the coach leader's call when they are done with one size fits all answers and know they deserve a custom tailor plan to help them get where they want to go faster and with fewer bruises.
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